fig blog

Andrew Ettenoffer,

I am a chef and a DJ, and I am combining the two into a fresh new concept. The idea is simple – just like you pair food with wine, you pair music with a great meal. Consider the dark, raspy voice of Leonard Cohen – for example – his music styling evokes a mood that would complement a very particular menu. And that menu would not blend well with, say, the Beach Boys.

On May 7th, I brought this idea to Bluprint for a 5-course beer dinner. Half Acre Brewery brought the beer, Bluprint did the food, and Fig provided the “paired” soundtrack. Here’s the complete menu:

First Course
Blue Prawn Salad, Aleppo chili, local greens, and marinated lemon
Paired with Half Acre Xtra Pale Ale
Paired with established female alt rockers (Tori Amos, Ani DiFranco, Bjork)

Second Course
Fried Ipswich Clam, Boston lettuce, sauce gribiche
Paired with Half Acre Lager
Paired with feel good rock (Tom Petty, CCR, Chris Isaak)

Third Course
Country Pâté, bacon, pickled Illinois rhubarb, grilled toast
Paired with Daisy Cutter Pale Ale
Paired with Breakbeat stuff (Fatboy Slim, Wiseguys, Chemical Bros.)

Fourth Course
Venison Sausage, braised red cabbage, pumpernickel puree
Paired with Half Acre Baume’ Stout
Paired with Early punk (Ramones, Clash, Stooges)

Dessert Course
Sticky toffee pudding with bourbon ice cream
Paired with Half Acre Baume’ Vanilla
Paired with 50 and 60s R&B (Elvis, Fats Domino, Chuck Berry)

Thursday and Friday July 23rd and 24th @ Chicago Cultural Center

fig films will be screening two films by Joseph Martinez, Tim Musho and James Gustin.

The Best Screenplay in the World and Yogi Yoseph.

Both are hillarious shorts that are sure to become the next youtube sensation and you will have to go to the festival to see them first hand.

Admission is $10.00

Shows are at 7 and 9pm.

Phone Reservations 312.458.9643

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Click for full Bizbash Article here.

Worth It: “A good DJ. Unless it is a very small gathering, a DJ gives a certain energy to any party that you’re just not going to get from an iPod. Also, if the crowd decides to turn your event into an impromptu dance party, having a good DJ allows that flexibility.”
Not Worth It: “Celebrity DJs, unless your event requires headline talent to perform. There’s so much talent out there that you can get a great DJ—who may even be better suited to your crowd— for a fraction of the cost.”
—Tomiko Iwata, vice president of special events, Fox Broadcasting Company, Los Angeles

Fig Media is battling it out with Revel, in this second installment of their Video Off.

Last Month Revel Challenged Fig to a “video off event.” Fig accepted and responded by kicking off the party early and rolling out an internet battle. Revel has responded with 2 videos, this is Fig’s Second.

To give some context. Brit and Clint, are friends/rivals of ours that work at Revel. We noticed that on thier facebook pages, they have lots of photos with them together. However they are not, which is why its so funny. Imagine taking two of your coworkers and making one of these and you will understand it more.  Megan Taylor put this together in a response to them smashing us with a sledgehammer.

New photos are up from fig-photographer Billy Rood and Arianne (with Ford Models Chicago) shoot on the Ford Models website.  His team included his team of Krystyn Johnson (makeup) and Anthony Baltazar (hair).  Also check out this hot video billy rood directed with her here:

http://www.vimeo.com/4519350

More fashion videos to come!   Also check out billy rood’s blog to see what else he is up to:  http://billyrood.tumblr.com.

Check out some new photos from fig-photographer billy rood from his first test shoot with Jenna from Elite Chicago.  We have been getting some great feedback about the work and his team of Tania Doble (stylist), Krystyn Johnson (makeup) & Anthony Baltazar (hair).  We have continued to develop the relationship and will be quite busy the rest of the summer!  Check back with photos from our recent shoot!

Make sure to check in to what billy rood is up to on his blog (http://billyrood.tumblr.com) and the figphoto homepage within the next week.  A new hot launch of the website is in the works…

“Check out our fresh new face Sydney looking absolutely stunning in this cool ad. You can also see it in this issue of CS magazine” ~Elite